How Content Marketing Can Engage Your Audience

Seo StrategyRight now you might be frustrated with your social media marketing efforts, and for good reason. Everyone thinks by flooding Facebook, Instagram, and Twitter, than somehow they are going to grow their following. Your audience is becoming blind to those posts, and many of them are even blocking such posts so they can interact with their family and friends and not be bombarded with your messages and thousands of others in your niche.

The smart business owners know that content marketing is how you effectively engage your audience. The thinking here is that you are not promoting one product, but rather you are engaging them by allowing them to be consumed by an entire niche. So for example, rather than try to sell a customer bulk tee shirts, if you create content about the screen printing process, they gain valuable information in addition to buying your merchandise.

With content marketing your goal is to produce relevant content that keeps your audience on the hook. Anyone can blast the same messages over and over on social media platforms, but those business owners who are seeing a rise in organic traffic are the ones who have developed content like online videos, specialized classes, daily podcasts, basically anything that gives your audience more information than they already have and reason to return to your website again.

The reason you want to do something like weekly podcasts or online classes is you have these visitors coming back again and again to check out your content. So these visitors are looking forward to coming by your website to take advantage of the class on screen printing on dark color tees, and you don’t even have to push your merchandise because they have become so accustomed to coming to your website that if they did need the apparel, they are going to come back to a trusted source when they need to buy.

By getting your customers involved with content marketing, you can also pick their brains for feedback. This is when you hit them with surveys and ask them what they like or dislike about the industry as a whole, or how they would improve things. By staying in touch with a targeted audience, you start developing that relationship that will bear fruit in the near future. If nothing else, they will easily share your message or refer you to their close inner circle so you get even more eyes on your offerings with less effort.


Website Offers Helpful Tips for Buying Your First Boat

Buying your first boat should be a pleasurable experience, because many people who buy on impulse are trying to get out of the deal weeks later. If you pay close attention to these first time boat buying tips, you will be able to stretch your budget much further and get the most out of the boating lifestyle.
boat for sale
Here are a few helpful tips for buying your first boat provided by the leadingĀ boat for sale by owner listing site boatmo.com .

The first thing to consider is going used versus new. Although the new boat has that allure of you being the first to step behind the wheel, it is also so much more costly than buying used. Remember what we said about a huge portion of people who got out of the deal weeks later, those boats barely spent time in the water and you can get them at a fraction of what a new boat would cost you.

One of the biggest advantages to buying used is you get to reap all the benefits from the accessories that seller already paid for. This means if they upgraded the engine, added a new stereo system, or purchased a ton of safety equipment, you can score everything in one sweet package deal if the price is right.

Go to Facebook and join local boating groups. introduce yourself, your level of experience, and ask questions. You will be pleasantly surprised how many people in your community will rally around to help a newbie into the boating lifestyle. This is a great place to find people trying to sell their boats too, you might just score the deal of the year on Facebook.

Take a drive to your local library and borrow as many boating magazines that they have available. These magazines are a great resource for everything boating, from choosing the right size boat, the right style boat, to where you should be docking your boat at night.

Don’t assume that you have to park the boat at the marina each night. Not only is this a costly fee each month, local marinas charge differently too. See if the person you bought the boat from will throw in the trailer too. That way you take the boat home and keep it on your property at night. The savings over keeping it at a marina can amount to thousands each year in your pocket.

Now that you know what to look out for before buying your boat, remember to take it slow and sleep on your decisions.


13 Essential Tips for Properly Staging Your House for Sale

Charleston SC Real EstateThe staging process should begin long before you hire your realtor for a number of reasons. One, you are going to have to be packing anyway, so you might as well get to it now. Secondly, when you hire the realtor those first few days realtors from around the region will be bringing their clients for a look, and that is not the time to try and clean things up.

Consider these 13 tips for staging the house for a quick sale brought to us by the professionals in Real Estate Charleston SC over at Premier One:

1. Start by getting all that clutter around the house, attic, and garage, into boxes and down to a storage facility.

2. Hire a professional cleaning service to treat your windows, carpets, and upholstery. They may be able to clean hardwood floors and tiles too.

3. If a room looks dated, a fresh coat of paint could transform the appearance instantly.

4. Make sure you focus on the exterior too. Curb appeal is everything is creating that emotional connection with a buyer. Hire a landscaper to trim trees, cut your grass, plant flowers, and put some mulch around trees or flowerbeds.

5. Remove personal pictures off the walls, you want the buyer to begin imagining their family living in these rooms and not yours.

6. Be sure that you have all the lights on in every room and open the curtains too when buyers are walking through the house.

7. If a realtor wants to show the house, pack everyone in the car and go get some ice-cream for an hour.

8. If an open house is scheduled, allow the realtor to bake cookies in the oven. The smell will connect on a deeper level, like smelling Mom’s apple pie when visiting family.

9. Make all repairs before anyone comes by so they have less negativity to focus on and you can get closer to your selling price.

10. Fresh flowers appeal to the eyes and nose. Place some in a vase in the kitchen or bathrooms.

11. Pets should not be in the house when a potential buyer is looking.

12. Your house should be dusted, vacuumed, and spotless at all times in the event a last minute call comes in of a showing.

13. Don’t try to hide items in the garage. Buyers want to see a roomy area to park their car, so again, move it to storage.

These 13 tips will get the buyers emotionally connected with your home and increase the likelihood that someone puts in an offer in as little time as possible.

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